

Be ready the next time someone important asks, “So, what are you working on?”
Be ready the next time someone important asks, “So, what are you working on?”
Be ready the next time someone important asks, “So, what are you working on?”
Not because people don't care, but because they're busy and distracted.
So "let your work speak for itself" will keep you waiting in the wings.
This tool will show you how to get your work remembered at promotion time.
Not because people don't care, but because they're busy and distracted.
So "let your work speak for itself" will keep you waiting in the wings.
This tool will show you how to get your work remembered at promotion time.
Not because people don't care, but because they're busy and distracted.
So "let your work speak for itself" will keep you waiting in the wings.
This tool will show you how to get your work remembered at promotion time.
The Visibility Gap: Claiming Your Impact
You did the analysis, but your boss presented it. You fixed the process, but the credit landed on the team that did the work.
Impact doesn't announce itself. If you don't communicate what you did in a way that’s compelling, memorable, and repeatable, your impact isn’t assigned to you. Instead, you are left frustrated, confused, and wondering when it will be your turn to be recognized.
You cannot close a visibility gap with more work.
Advancement is about getting clear on why your work matters and framing it so that decision-makers hear about it and recognize you as someone who needs to move up.
The Impact Audit
In about 30 minutes, The Impact Audit will help you build a clear impact story. You can share this framework:
✦ In your next performance review.
✦ During your regular 1:1 meetings.
✦ The next time an influential leader asks what you have been working on.
Share your impact story with your boss so they're ready to repeat it in front of theirs.
This is for you if...
✔ You do strong work, but it doesn't come up when leadership talks about who's ready for more.
✔ You spend most of your time doing the work and very little talking about it.
✔ You share an idea in a meeting, someone louder repeats it five minutes later, and that's the version people remember.
The Visibility Gap: Claiming Your Impact
You did the analysis, but your boss presented it. You fixed the process, but the credit landed on the team that did the work.
Impact doesn't announce itself. If you don't communicate what you did in a way that’s compelling, memorable, and repeatable, your impact isn’t assigned to you. Instead, you are left frustrated, confused, and wondering when it will be your turn to be recognized.
You cannot close a visibility gap with more work.
Advancement is about getting clear on why your work matters and framing it so that decision-makers hear about it and recognize you as someone who needs to move up.
The Impact Audit
In about 30 minutes, The Impact Audit will help you build a clear impact story. You can share this framework:
✦ In your next performance review.
✦ During your regular 1:1 meetings.
✦ The next time an influential leader asks what you have been working on.
Share your impact story with your boss so they're ready to repeat it in front of theirs.
This is for you if...
>> You do strong work, but it doesn't come up when leadership talks about who's ready for more.
>> You spend most of your time doing the work and very little talking about it.
>> You share an idea in a meeting, someone louder repeats it five minutes later, and that's the version people remember.
The Visibility Gap: Claiming Your Impact
You did the analysis, but your boss presented it. You fixed the process, but the credit landed on the team that did the work.
Impact doesn't announce itself. If you don't communicate what you did in a way that’s compelling, memorable, and repeatable, your impact isn’t assigned to you. Instead, you are left frustrated, confused, and wondering when it will be your turn to be recognized.
You cannot close a visibility gap with more work.
Advancement is about getting clear on why your work matters and framing it so that decision-makers hear about it and recognize you as someone who needs to move up.
The Impact Audit
In about 30 minutes, The Impact Audit will help you build a clear impact story. You can share this framework:
✦ In your next performance review.
✦ During your regular 1:1 meetings.
✦ The next time an influential leader asks what you have been working on.
Share your impact story with your boss so they are equipped to repeat it in front of theirs.
This is
for you if...
✔
You do strong work, but it doesn't come up when leadership talks about who's ready for more.
✔
You spend most of your time doing the work and very little talking about it.
✔
You share an idea in a meeting, someone louder repeats it five minutes later, and that's the version people remember.
“...I didn't have was a way to talk about my own value that didn't feel like boasting for attention. Lisa helped me get specific: I take big ideas and make them executable. That's not a soft skill, that's the job. Once I could say that plainly, I stopped shrinking it down to 'I'm just an ops person.' I'm an ops leader. Saying that out loud changed how I show up in every room."
—
J.S., Senior Director of People Operations | Charlotte, NC

“Before I even turned in my self-assessment, I already felt good about my work after clearly seeing the impact. My manager's written review used a lot of the same language I'd used to describe my own work. I'd made it easy for him to justify an Exceeds Expectations rating and that meant a higher raise too. The validation was nice. But I don't need it as much anymore. I used to hate talking about myself. Now that I know how to do it well, it's a lot easier."
— Communications Leader, Energy Industry | Raleigh, NC
“...I didn't have was a way to talk about my own value that didn't feel like boasting for attention. Lisa helped me get specific: I take big ideas and make them executable. That's not a soft skill, that's the job. Once I could say that plainly, I stopped shrinking it down to 'I'm just an ops person.' I'm an ops leader. Saying that out loud changed how I show up in every room."
—
J.S., Senior Director of People Operations | Charlotte, NC

“Before I even turned in my self-assessment, I already felt good about my work after clearly seeing the impact. My manager's written review used a lot of the same language I'd used to describe my own work. I'd made it easy for him to justify an Exceeds Expectations rating and that meant a higher raise too. The validation was nice. But I don't need it as much anymore. I used to hate talking about myself. Now that I know how to do it well, it's a lot easier."
— Communications Leader, Energy Industry | Raleigh, NC
“...I didn't have was a way to talk about my own value that didn't feel like boasting for attention. Lisa helped me get specific: I take big ideas and make them executable. That's not a soft skill, that's the job. Once I could say that plainly, I stopped shrinking it down to 'I'm just an ops person.' I'm an ops leader. Saying that out loud changed how I show up in every room."
—
J.S., Senior Director of People Operations | Charlotte, NC
“Before I even turned in my self-assessment, I already felt good about my work after clearly seeing the impact. My manager's written review used a lot of the same language I'd used to describe my own work. I'd made it easy for him to justify an Exceeds Expectations rating and that meant a higher raise too. The validation was nice. But I don't need it as much anymore. I used to hate talking about myself. Now that I know how to do it well, it's a lot easier."
— Communications Leader, Energy Industry | Raleigh, NC

I'm Lisa Stryker, founder of Stryker Coaching and Communications. I spent years in PR and communications, trained to find the actual story in someone else's work: what's newsworthy, what matters, what to leave out.
That's the same trained eye I use with my clients. Most people are too close to their own work to know what's worth saying. I'm not. I also believe self-promotion is a responsibility, not an indulgence. Staying quiet about your impact doesn't make you humble. It withholds information your manager needs to do their job.

I'm Lisa Stryker, founder of Stryker Coaching and Communications. I spent years in PR and communications, trained to find the actual story in someone else's work: what's newsworthy, what matters, what to leave out.
That's the same trained eye I use with my clients. Most people are too close to their own work to know what's worth saying. I'm not. I also believe self-promotion is a responsibility, not an indulgence. Staying quiet about your impact doesn't make you humble. It withholds information your manager needs to do their job.


I'm Lisa Stryker, founder of Stryker Coaching and Communications. I spent years in PR and communications, trained to find the actual story in someone else's work: what's newsworthy, what matters, what to leave out.
That's the same trained eye I use with my clients. Most people are too close to their own work to know what's worth saying. I'm not. I also believe self-promotion is a responsibility, not an indulgence. Staying quiet about your impact doesn't make you humble. It withholds information your manager needs to do their job.
Enter your email to get instant access to the 6-question impact audit and bonus messaging formula now.
Enter your email to get instant access to the 6-question impact audit and bonus messaging formula now.
Enter your email to get instant access to the 6-question impact audit and bonus messaging formula now.